Why partner with La Herencia®?

Satisfy customer demand for authentic beef for their next family gathering. Increase your sales with this persuasive and extensive White-Box program.

Your Hispanic customers want specialty cuts to create traditional family recipes. They are also looking for lean beef with a bright red appearance and white marbling. And, of course, everyone wants good value. La Herencia is your perfect option: beef that attracts new customers, a program that inspires repeat sales and loyalty, and a single trusted source that makes you the primary destination for all beef needs. Start your partnership with La Herencia today when you contact us about strengthening your bottom line.

Explore this complete White-Box program.

Get the Marketing Support you want.

Beyond the Hispanic audience

“More than ever, consumers crave diversity and dimension.”
—Food Business News®, April 2014
“Americans have had a love affair with Mexican food for years, but now we’re beginning to explore regional Mexican flavors.”
—Our Predictions: 2014 Food Trends by Cooking Light®
“More and more people are learning what real Mexican food is, and it’s a lot more than tacos.”
—Top Food Trend Predictions For 2014, TheDailyMeal.com

Beyond the Hispanic audience

“More than ever, consumers crave diversity and dimension.”
—Food Business News®, April 2014
“Americans have had a love affair with Mexican food for years, but now we’re beginning to explore regional Mexican flavors.”
—Our Predictions: 2014 Food Trends by Cooking Light®
“More and more people are learning what real Mexican food is, and it’s a lot more than tacos.”
—Top Food Trend Predictions For 2014, TheDailyMeal.com